McDonald's did. Now introducing the limited time menu offer of the McRib sandwich, McDonald's answer to fast food barbecue. If that's the answer, then what exactly was the question? I shudder to think about it. I'll never forget my first time........with a McRib sandwich. They had just unveiled it back in 1984 or so, and my "try everything at least once" family decided to check it out while on the road during our exodus from Indiana down to the great southern hope of oil boom central, Houston, Texas. I saw many colors during that meal that I hope to never see again.
The boneless pork patty itself seemed an unpalatable shade of grey, with bright red sauce smothering the top of it. Immediately following the meal, my Mom and Uncle turned a sickly sort of pea green. They swore that they would never make it out of Kentucky alive, and we became intimately familiar with every Stuckey's (Pecan Log Paradise) roadside stand in the entire state. I said a small prayer of thanks that I ate a Happy Meal instead of the McRib. Even now, whenever the commercials start up at this time of year hawking the sandwich, my Mom crumples up with traumatic stomach cramping flashbacks.
Now, I haven't actually looked at the website because I'm deathly afraid of seeing dancing, and singing boneless pork sandwiches with huge googly eyes affixed to the front. Just the fact that something this revolting could command its own little piece of the web universe keeps me awake at night with terrifying visions of oinking boneless pigs being led to slaughter.
My thoughts on it? They should have a guy named Adam featured on their advertisements. He could extol the virtues of the McRib, and then end the commercial by saying, "All this delicious flavor packed into one sandwich, and nobody even had to lose a rib to create it." Maybe the followup will find Adam eyeing the sandwich hungrily, while rubbing his belly, and declaring, "Man, I'd give my left rib for one of those." Ha! I'm just ribbing you guys.
Clearly, I'm the next Samantha Stevens; witchy, and an amateur advertising architect with a twitchy nose.